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Privacy Statement2019-12-10T17:08:47+01:00

Scope of the Privacy Policy

This privacy policy explains to users the nature, scope and purposes of the collection and use of personal data by BIOMED Labordiagnostik GmbH (provider) on this website (hereinafter referred to as “offer”).

The legal principles of data protection can be found in the Federal Data Protection Act (Bundesdatenschutzgesetz, BDSG) and the Telemedia Act (Telemediengesetz, TMG).

Access Data/ Server-Logfiles

The provider (or his web space provider) collects data about each access to the offer (so-called server log files). The access data includes:

Name of the website accessed, file, date and time of access, amount of data transferred, notification of successful access, browser type and version, user’s operating system, referrer URL (previously visited page), IP address and requesting provider.

The provider uses the log data only for statistical evaluations for the purpose of operation, security and optimisation of the offer. However, the provider reserves the right to subsequently check the log data if there is a justified suspicion of illegal use on the basis of concrete indications.

Handling of Personal Data

Personal data is information with the help of which a person can be identified, i.e. information that can be traced back to a person. This includes the name, email address or telephone number. But also data about preferences, hobbies, memberships or which websites were viewed by someone count as personal data.

Personal data will only be collected, used and passed on by the provider if this is permitted by law or if the user consents to the collection of such data.

SSL-Encoding

This site uses SSL encoding for security reasons and to protect the transmission of confidential content, such as requests you send to us as a site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line. If SSL encoding is activated, the data that you transmit to us cannot be read by third parties.

Getting in Contact

When contacting the provider (e.g. via contact form or e-mail), the user’s details are stored for the purpose of processing the enquiry and in the event that follow-up questions arise.

Registration Function

The data entered during registration will be used for the purpose of using the offer. Users may be informed by e-mail about information relevant to the offer or registration, such as changes in the scope of the offer or technical circumstances. The collected data can be seen in the input mask during registration. 

Information, Blocking, Deletion

Within the framework of the applicable legal provisions, you have the right at any time to free information about your stored personal data, their origin and recipient and the purpose of data processing and, if applicable, a right to correction, blocking or deletion of this data.
You can contact us at any time at the address given in the imprint for this and other questions on the subject of personal data.

Newsletter

With the Newsletter-Service we inform our customers about us and our offers and product-specific information (e.g. recalls, target value investigations, price changes).

If you wish to receive our newsletter, we need a valid email address from you and information that allows us to verify that you are the owner of the email address provided or that the owner agrees to receive the newsletter. You can agree or disagree with this in our contact forms. Further data will not be collected. This data will only be used to send the newsletter and will not be passed on to third parties.

With the registration to the newsletter we store your IP address and the date of the registration. This storage serves solely as proof in the event that a third party misuses an email address and registers for receiving the newsletter without the knowledge of the authorised party.

You can revoke your consent to the storage of data, your email address and its use for sending the newsletter at any time. The revocation can be made via a link in the newsletters themselves, in your profile area or by sending a message to the contact options listed above.

Integration of Third-party Services and Content

It may happen that contents of third parties, such as videos from YouTube, map material from Google Maps, RSS feeds or graphics from other websites are integrated within this online offer. It always presupposes that the providers of this content (hereinafter referred to as “third party providers”) use the IP address of the users. Because without the IP address, they could not send the content to the browser of the respective user. The IP address is therefore required for the presentation of these contents. We strive to use only those contents, whose respective offerers use the IP address only for the distribution of the contents. However, we have no influence on whether the third party providers store the IP address for statistical purposes, for example. As far as we know, we inform the users about this.

Cookies

Some of the Internet pages use so-called cookies. Cookies do not damage your computer and do not contain viruses. Cookies serve to make our offer more user-friendly, more effective and safer. Cookies are small text files which are stored on your computer by your browser.
Most of the cookies we use are so-called “session cookies”. They are automatically deleted at the end of your visit. Other cookies remain stored on your terminal until you delete them. These cookies enable us to recognize your browser during your next visit.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, accept cookies for certain cases or generally exclude them and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
Cookies, which are necessary for the execution of the electronic communication process or for the provision of certain functions desired by you (e.g. shopping basket function), are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a justified interest in the storage of cookies for the technically error-free and optimised provision of his services. As far as other cookies (e.g. cookies for the analysis of your surfing behaviour) are stored, these are treated separately in this data protection declaration.

Google AdWords and Remarketing

Biomed.de uses the online advertising program “Google AdWords” and, within this framework, conversion tracking. It is a tool that can be used to track what happens after a user clicks on an ad. The conversion tracking cookie is set when a user clicks on an ad placed by Google. Conversion tracking cookies are only valid for a limited time. Google uses separate servers for conversion tracking and search results. The conversion data cannot be assigned to specific visitors. Users who do not wish to participate in tracking can deactivate the Google Conversion Tracking cookie via their Internet browser under User Settings. These users will not be included in the conversion tracking statistics. We also use Google’s remarketing feature. This means that users who have already visited our online services once and then visit our website or a website of the Google Partner Network are addressed again through targeted advertising on these pages. The insertion of the advertisement is based on the use of so-called cookies, which are text files that are stored on your computer and which are recognised when you visit our website again or a website of the Google partner network. These cookies can be used to analyse your usage behaviour when you visit the website and then to make targeted product recommendations. You may disable the use of cookies by Google and by third parties deaktivieren if you are not interested in receiving such advertising. The Anzeigeneinstellungen allows users to disable Google’s display advertising services and customize settings for the Google Display Network.

Google Analytics

This website uses functions of the web analysis service Google Analytics. Provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website will generally be transmitted to and stored by Google on servers in the United States.
Google Analytics cookies are stored on the basis of Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in analysing user behaviour in order to optimise both his website and his advertising.

You can prevent Google Analytics from collecting your data by adjusting the privacy settings on this website accordingly (see below “Privacy settings (selective opt-in/opt-out) – objection to data collection”). An opt-out cookie is set to prevent your information from being collected on future visits to this website. For more information about how Google Analytics treats user data, please see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Demographic Characteristics at Google Analytics

This website uses the function “demographic features” of Google Analytics. This allows reports to be generated that contain information about the age, gender and interests of site visitors. This data comes from interest-related advertising by Google and from visitor data from third parties. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as described under “Objection to data collection”.

IP Anonymisation

We have activated the IP anonymization function on this website. This will cause Google to shorten your IP address within member states of the European Union or other signatory states to the Agreement on the European Economic Area before it is transmitted to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.

Browser Plugin

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. They may also prevent the collection by Google of data generated by the cookie and relating to your use of the website (including your IP address) and the processing of such data by Google by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Order Data Processing

We have concluded contracts with Google, Newsletter2Go, WeClapp SE and whitedot GmbH for order data processing and fully implement the strict requirements of the German data protection authorities.

Online Dispute Resolution (OS) for consumers

Platform of the European Commission for online dispute resolution (OS) for consumers: https://ec.europa.eu/consumers/odr/. We are not willing or obliged to participate in any dispute resolution proceedings before a consumer arbitration body.

Use of Mouseflow

This website uses Mouseflow, a web analytics tool of Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark, to record randomly selected individual visits (using anonymized IP address only). Thus, a log of mouse movements and clicks is created with the intention of randomly sampling individual website visits and deriving potential improvements for the website. The information is not personal and will not be shared. If you do not want a recording, you can disable it on all websites using Mouseflow at the following link: www.mouseflow.com/opt-out.